In 2011-12 the San Francisco-based collective Futurefarmers staged a 10-part series of conversations and collaborations with scientists, theorist, and philosophers inspired by Charles and Ray Eames’s film, Powers of Ten (1977). PoT was an IBM sponsored documentary that visualized the relative scale and limits of the known universe, both macro and microscopic, through a sequence of magnifications by 10-to-the-x-power.
The 101 Collection takes its name from the iconic Highway 101 that runs along the West Coast of United States, from the Canadian border in the north, to the Mexican border in the south. The Collection focuses on art made after 1970, with an emphasis on works made since the year 2000. It presents three key sectors of artistic production: historically important artists who are well-known protagonists or are being rediscovered; so-called mid-career artists who already have made significant contributions to the discourse around contemporary art; and young or emerging artists, who represent new voices and artistic directions. Following the spirit of the region, the 101 Collection is open and liberal, transgenerational, multinational, interdisciplinary, and polyethnic. It is concerned with subjects such as politics, identity, place, popular culture, and beyond. The 101 Collection is directed by Kadist advisor Jens Hoffmann.