Agnieszka Kurant
Placebo VIII
Agnieszka Kurant’s Placebo VIII brings together a series of imaginary pharmaceuticals invented within the fictional narratives of literature and film. Displayed in a custom cabinet, these imaginary drugs are materialized as physical objects, packaged in meticulously designed boxes, listing dosage and description information along with references to the fictional source. Each box is filled with placebo tablets. The project is suggestive of the ways that fiction and popular culture affects how we experience reality. Placebos, or pills without active ingredients, can have powerful effects, and news scientific studies show that placebos can be used to treat some illnesses. For example, in some countries, they are used by doctors to treat chronic diseases such as rheumatoid arthritis. Metaphorically, the work suggests the power of belief and draws an association with the symbolic field of art. The work might also be seen as an oblique reference to and comment on the often uncritical culture of over-the-counter prescription drug use (and abuse) in the US.